The technical requirements of the Smart Content HubTM are addressed at enterprise level. It is a secure solution built on an open architecture, which is scalable and cloud-ready. Its asset management features comply with a large set of file formats. Its setup is based on the ADAM record structure which allows you to organize enterprise assets in an intelligent and flexible way.
Whatever enterprise systems, processes or organizations are in place, the Hub can break down information silos and transform raw content into smart content. It comes with restful web services for optimal use of resources. Timely content delivery and file acceleration are key: ADAM satellites enable proactive content pushing and ensure that the correct version of any asset is readily available.
We are renowned for our world-class information security – an unmistakable strategic business asset. Read our technical proposition on security to learn more.
We believe that an open architecture is a requirement for delivering the flexibility that enterprises really need. Read our open architecture technical proposition to learn more.
The Hub offers best-in-class content localization as well as a multilingual and multi-cultural UI to boost global marketers’ productivity. Read our technical proposition on multilingual support to learn more.
Smart scalability is the key to software durability. No matter the capacity or deployment requirements, the Hub architecture can be built to specific needs, to fit the size of your enterprise. Read our technical proposition on scalability to learn more.
In the rapidly evolving marketing technology landscape, Digital Asset Management (DAM) in itself no longer gets the job done. To efficiently manage customer experiences in context and in their respective ecosystems, a first-class combination of DAM and Product Content Management (PCM) is required. Enter the Smart Content HubTM.
The Hub is file-format agnostic. Its media engines support an array of asset file types and formats to ensure pluggability into existing ecosystems. Read our technical proposition on file formats to learn more.
Search – Structuring Enterprise Assets
The Hub features a robust and advanced structuring of enterprise assets as well as intuitive, performant search features. They will help you find the content you need. Read our technical proposition on structuring enterprise assets to learn more.
The record structure and data handling capabilities of the Hub support the effective management of operational marketing data. This is critical to marketing success. Read our technical proposition on record structure to learn more.