ADAM Software Recognized as a Leader in Digital Asset Management for Customer Experience
“The product’s library services capabilities are strong, particularly in areas like globalization/localization, metadata, and taxonomy — with positive customer feedback.”
— The Forrester Wave™: Digital Asset Management For Customer Experience, Q3 2016
Digital content is invaluable for creating engaging experiences that attract customers and build brand loyalty. Digital asset management (DAM) solutions help organizations create, manage and deliver such content, ensuring it is consistent across channels and meets brand guidelines.
In Forrester’s evaluation of digital asset management (DAM) vendors, they identified the 12 most significant software providers and researched, analyzed and scored them. This report details Forrester’s findings and how each provider measures up, to help you select the right partner for your DAM needs.
Download this report to learn:
- 3 reasons rich media content (videos, images, etc.) is the soul of customer experience
- Why DAM is critical to managing interactive content
- Detailed evaluations of the top 12 DAM vendors
- Why ADAM was named a DAM leader